I’m Aydın; a Senior Product Designer focused on building cohesive, scalable digital experiences. At Pickleball.com, I contribute to 6 interconnected digital products, helping maintain visual and interaction consistency across component libraries, typography, and cross-product brand systems while collaborating closely with Product Owners, Developers, and Designers.

My approach blends consumer UX, design systems thinking, and AI-assisted workflows. I use AI to accelerate research and exploration; including competitor analysis, user feedback synthesis, persona modeling, UX copywriting (helper texts, onboarding, empty states), ideation, image generation, and evaluation through heatmap-based comparison tools. While not all AI-driven product suggestions are currently adopted due to company priorities, I actively explore how AI can streamline onboarding, reduce user friction, and personalize product experiences.

I hold a Bachelor’s degree in Communication Design from Yıldız Technical University. I enjoy working in environments where alignment, documentation, and feedback drive better product decisions, and where designers, developers, and PMs share ownership of outcomes.

Full case studies and detailed walkthroughs are available upon request.